Seven key values drive Canaccord employees and management in delivering results to our shareholders, clients and the communities we operate in. Pursuing and living up to these values is a responsibility we take great pride in.

Our Values


1. We put our clients first.

We develop deep trust with our clients through detailed consultation, appropriate investment ideas and value-added services.

2. A good reputation is our
    most-valued currency.

Integrity and respect for client confidentiality are the basis of all our relationships.

3. Ideas are the engine of our
    business.

Our ability to generate original, quality ideas – for clients and for ourselves – positions us ahead of the competition globally.

4. We are an entrepreneurial,
    hard-working culture.

We believe that highly qualified, motivated professionals working together in an entrepreneurial environment results in superior client service and shareholder value.

5. We strive for client intimacy.

The more detailed our understanding of our clients' needs and objectives, the better positioned we are to meet them.

6. We are dedicated to creating
    exemplary shareholder value.

We are committed to aligning the interests of our people with fellow Canaccord shareholders through share ownership. We believe that ownership motivates the ideas and efforts that lead to value creation.

7. We are committed to
    excellence in our focus areas.

We are a focused investment firm, offering our corporate, institutional and private clients specialized expertise in the key sectors of the global economy.